As I just mentioned in today’s podcast, we’re conducting a brief listener survey:
Why should you fill it out? Because it’ll help us understand how we’re doing, what you like and what you don’t, who listens to us, and it might help us in the future with grants or funding.
And also because I’m giving $1 to Penny Arcade’s Child’s Play for each completed survey. Click some boxes, help a kid. How good a deal is that?
UPDATE: Janice’s comment (thanks!) made me understand that I probably ought to be a lot clearer about my intent with this. Yes, the survey was composed by a marketing company. Their intent with it, I think, was to help podcasters prepare a pitch to advertisers. That is not my intent with it. We seriously are doing better with donations right now than I think we’d be likely to do running ads, and I know as well as anyone that if we started running commercials the donations would probably drop to nothing overnight. I don’t want to do that. You all have been incredible in your support, and I want to redeem that trust.
The reason we’re using this survey (despite some annoying questions) is because it was free and ready-made, and that saves us a lot of time. Also, we do want to prepare a pitch — but not to advertisers. I’m hoping that some of this information will be useful in our application to the IRS for 501(c)(3) status, and later on if we decide to go looking for public arts grants or ad-free sponsorships. And some of this stuff we’d simply like to know. I’m far more interested in the questions like “What do you think of the Web design/show length/frequency?” than “How much would you trust this host to recommend real estate products?”
If you find those questions obnoxious, just skip them. I can’t really can’t blame you. Heck, I’m not sure I would trust me to recommend real estate products. If you would, you haven’t seen my lawn.
